{"id":52,"date":"2019-05-11T10:28:45","date_gmt":"2019-05-11T14:28:45","guid":{"rendered":"https:\/\/emilieryancopywriting.com\/?page_id=52"},"modified":"2024-08-09T11:10:07","modified_gmt":"2024-08-09T15:10:07","slug":"copywritingservices","status":"publish","type":"page","link":"https:\/\/emilieryancopywriting.com\/fr\/copywritingservices\/","title":{"rendered":"R\u00e9daction\/copywriting"},"content":{"rendered":"<h2 class=\"wp-block-heading has-text-align-center\"><strong>Quel est le secret de la r\u00e9daction B2B persuasive et du marketing de contenu Web dans le secteur de la sant\u00e9?<\/strong><\/h2>\n\n\n\n<div class=\"is-light wp-block-cover\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\"><\/span><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-attachment-id=\"37\" data-permalink=\"https:\/\/emilieryancopywriting.com\/fr\/copywriting-word-cloud-on-paper-with-pen\/\" data-orig-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz.jpg?fit=2121%2C1414&amp;ssl=1\" data-orig-size=\"2121,1414\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;19&quot;,&quot;credit&quot;:&quot;Getty Images\\\/iStockphoto&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark III&quot;,&quot;caption&quot;:&quot;copywriting word cloud  - handwriting on a white lokta paper with a pen&quot;,&quot;created_timestamp&quot;:&quot;1474468611&quot;,&quot;copyright&quot;:&quot;This content is subject to copyright.&quot;,&quot;focal_length&quot;:&quot;100&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.008&quot;,&quot;title&quot;:&quot;copywriting word cloud on paper with pen&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"copywriting word cloud on paper with pen\" data-image-description=\"&lt;p&gt;Copywriting word cloud  &amp;#8211; handwriting on a white lokta paper with a pen&lt;\/p&gt;\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz.jpg?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz.jpg?fit=1024%2C683&amp;ssl=1\" class=\"wp-block-cover__image-background wp-image-37\" alt=\"\" src=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz.jpg?resize=1024%2C683&#038;ssl=1\" data-object-fit=\"cover\" srcset=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz.jpg?resize=768%2C512&amp;ssl=1 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\">Services de r\u00e9daction B2B et Web pour le secteur de la sant\u00e9<\/p>\n<\/div><\/div>\n\n\n\n<p class=\"\">Vous avez des besoins en r\u00e9daction publicitaire ou en marketing de contenu, mais un r\u00e9dacteur publicitaire r\u00e9gulier ne fera l'affaire. Et vous n\u2019avez pas le temps d\u2019expliquer l\u2019industrie \u00e0 cette personne.<\/p>\n\n\n\n<p class=\"\">Vous voulez <strong>des experts<\/strong> qui comprennent <strong>le secteur de la sant\u00e9<\/strong>...<\/p>\n\n\n\n<p class=\"\">Imaginez embaucher un duo de r\u00e9dacteurs qui a travaill\u00e9 dans des laboratoires de recherche et des \u00e9tablissements de soins de sant\u00e9 et qui poss\u00e8de des certifications professionnelles dans le domaine de la sant\u00e9! <\/p>\n\n\n\n<p class=\"\">Selon le <a href=\"https:\/\/contentmarketinginstitute.com\/wp-content\/uploads\/2019\/10\/2020_B2B_Research_Final.pdf\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">Rapport 2020 du Content Marketing Institute<\/a>, 50% des organisations externalisent leurs activit\u00e9s de marketing de contenu, 69% ont utilis\u00e9 des \u00e9tudes de cas et 55% des livres blancs.<\/p>\n\n\n\n<p class=\"\">Nous offrons une gamme de services de r\u00e9daction de contenu B2B et Web (voir notre <a href=\"https:\/\/emilieryancopywriting.com\/fr\/faq-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">Foire Aux Questions<\/a> pour avoir une id\u00e9e de nos services et de nos taux). Mais nous nous sp\u00e9cialisons dans les services suivants :<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Livres blancs ou rapport sp\u00e9ciaux<\/strong><\/h3>\n\n\n\n<p class=\"\">Les livres blancs ou rapports sp\u00e9ciaux sont des <strong>essais convaincants utilisant des faits \/ une logique pour promouvoir un produit, un service ou une m\u00e9thodologie B2B<\/strong>. Destin\u00e9s aux professionnels de la sant\u00e9, ils peuvent aider:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Aider vos clients \u00e0 <strong>conna\u00eetre votre organisation<\/strong>;<\/li>\n\n\n\n<li class=\"\">Aider votre organisation \u00e0 <strong>monter dans les pages de r\u00e9sultats des moteurs de recherche<\/strong>;<\/li>\n\n\n\n<li class=\"\">\u00c9tablir<strong> votre organisation ou vous-m\u00eame comme expert dans votre domaine; <\/strong><\/li>\n\n\n\n<li class=\"\">\u00c9tablir <strong>votre organisation comme conseiller utile<\/strong>;<\/li>\n\n\n\n<li class=\"\"><strong>Jeter une PID<\/strong> (peur, incertitude et doute) sur vos comp\u00e9titeurs<\/li>\n\n\n\n<li class=\"\"><strong>Engagez vos prospects et guidez-les \u00e0 travers une vente complexe; et <\/strong><\/li>\n\n\n\n<li class=\"\"><strong>G\u00e9n\u00e9rer des prospects. <\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"\">Il existe diff\u00e9rents types de livres blancs. Ils peuvent pr\u00e9senter, expliquer et \/ ou justifier votre offre de produits \/ services. La bonne approche pour vous \/ votre organisation d\u00e9pendra de l'endroit o\u00f9 vous souhaitez le positionner par rapport \u00e0 votre entonnoir de vente. <\/p>\n\n\n\n<p class=\"\">Nous pouvons vous aider \u00e0 d\u00e9terminer ceci.<\/p>\n\n\n\n<p class=\"\">Les livres blancs pr\u00e9sentent un autre avantage : ils peuvent \u00eatre convertis en articles (ex. de blog) ou en pr\u00e9sentations, pour ne citer que deux exemples. Cela vous fournit plusieurs points de contact pour rejoindre vos clients.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 26%\"><div class=\"wp-block-media-text__content\">\n<p class=\"has-medium-font-size\">La brochure d'une page suivante est un exemple de livre blanc que nous avons \u00e9crit pour convaincre un h\u00f4pital r\u00e9gional pour enfants d\u2019acqu\u00e9rir un appareil \u00e0 rayons x \u00e0 faible dose: <a rel=\"noreferrer noopener\" href=\"https:\/\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Portfolio-one-sheet-EOS-system.pdf\" target=\"_blank\">\u00c9chantillon du livre blanc pour le syst\u00e8me EOS (en anglais seulement)<\/a>. <\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"763\" height=\"768\" data-attachment-id=\"104\" data-permalink=\"https:\/\/emilieryancopywriting.com\/fr\/copywritingservices\/eos-white-paper\/#main\" data-orig-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?fit=763%2C768&amp;ssl=1\" data-orig-size=\"763,768\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"EOS White Paper Cover Page\" data-image-description=\"&lt;p&gt;EOS System White Paper Cover Page&lt;\/p&gt;\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?fit=298%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?fit=763%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?resize=763%2C768&#038;ssl=1\" alt=\"EOS System White Paper Cover Page\" class=\"wp-image-104 size-full\" srcset=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?w=763&amp;ssl=1 763w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?resize=298%2C300&amp;ssl=1 298w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/EOS-White-Paper.png?resize=50%2C50&amp;ssl=1 50w\" sizes=\"auto, (max-width: 763px) 100vw, 763px\" \/><\/figure><\/div>\n\n\n\n<p class=\"\">Nous offrons \u00e9galement des services connexes aux livres blancs\/rapports sp\u00e9ciaux :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"\"><strong>Livres \u00e9lectroniques (eBooks)<\/strong>: les livres \u00e9lectroniques sont adapt\u00e9s \u00e0 un public\npotentiellement plus large que les livres blancs. Ils devraient \u00e9duquer le lecteur sur un sujet (par exemple, comment\u2026).<\/li>\n\n\n\n<li class=\"\"><strong>Articles de recherche<\/strong>: les articles de recherche sont plus scientifiques et techniques en nature que les livres blancs. Il peuvent \u00eatre utilis\u00e9s comme mat\u00e9riel de r\u00e9f\u00e9rence pour une pr\u00e9sentation ou ils peuvent \u00eatre envoy\u00e9s pour publication dans une revue ou un magazine.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u00c9tudes de cas ou histoires de r\u00e9ussites<\/strong><\/h3>\n\n\n\n<p class=\"\">Les \u00e9tudes de cas ou histoires de r\u00e9ussite d\u00e9montrent comment vos clients utilisent votre produit \/ service et quelle est sa valeur. Les \u00e9tudes de cas constituent des t\u00e9moignages puissants pour vous \/ votre organisation et votre produit \/ service. <\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 37%\"><div class=\"wp-block-media-text__content\">\n<p class=\"has-medium-font-size\">Les \u00e9tudes de cas ou histoires de r\u00e9ussite instaurent un sens de confiance dans le produit \/ service de votre compagnie.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-attachment-id=\"105\" data-permalink=\"https:\/\/emilieryancopywriting.com\/fr\/copywritingservices\/trust-chain-as-business-concept\/#main\" data-orig-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-943018312_Violka08.jpg?fit=2308%2C1298&amp;ssl=1\" data-orig-size=\"2308,1298\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Getty Images\\\/iStockphoto&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Trust word as symbol in chrome chain&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;Trust chain as business concept&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Trust chain as business concept\" data-image-description=\"&lt;p&gt;Trust&lt;\/p&gt;\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-943018312_Violka08.jpg?fit=300%2C169&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-943018312_Violka08.jpg?fit=1024%2C576&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-943018312_Violka08.jpg?resize=1024%2C576&#038;ssl=1\" alt=\"Case studies build trust in your company's products or services\" class=\"wp-image-105 size-full\" srcset=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-943018312_Violka08.jpg?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-943018312_Violka08.jpg?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-943018312_Violka08.jpg?resize=768%2C432&amp;ssl=1 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"\">Vous pouvez utiliser des \u00e9tudes de cas dans d'autres promotions et projets (par exemple, blogs, m\u00e9dias sociaux, t\u00e9moignages ou d\u00e9pliants), afin de maximiser les points de contact avec vos clients.<\/p>\n\n\n\n<p class=\"\">L'\u00e9tude de cas qui suit fut r\u00e9dig\u00e9e comme \u00e9chantillon pour obtenir notre certification de sp\u00e9cialistes en \u00e9tudes de cas par AWAI: <a href=\"https:\/\/emilieryancopywriting.com\/wp-content\/uploads\/2020\/12\/Jim-Wright-Case-Study_Milena-Parent.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u00c9chantillon d'une \u00e9tude de cas<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Services de sites Web<\/strong><\/h3>\n\n\n\n<p class=\"translation-block\">Premi\u00e8rement, notre service de d\u00e9veloppement et d'optimisation de <strong>contenu pour le Web<\/strong> aide \u00e0 personnaliser le contenu de votre site Web pour une meilleure exp\u00e9rience client et pour la g\u00e9n\u00e9ration \/ conversion de leads. Durant ce processus, nous sugg\u00e9rons des titres, des sous-titres, du contenu, une mise en page et une OMR (SEO) \/ m\u00e9tadonn\u00e9es.<\/p>\n\n\n\n<p class=\"\">Bien entendu, le contenu pour les sites Web comprend \u00e9galement <strong>la r\u00e9daction de pages sp\u00e9cifiques<\/strong>, tels que la page d'accueil ou la page \u00e0 propos, ainsi que maintenir votre site Web \u00e0 jour avec de nouveaux articles de blog. Les <strong>articles de blog, courriels et lettres d'informations \u00e9lectroniques<\/strong> sont <strong>importants pour le marketing de contenu, <\/strong>ainsi que pour<strong> g\u00e9n\u00e9rer des prospects et le marketing relationnel <\/strong>avec vos clients.<\/p>\n\n\n\n<p class=\"\">Deuxi\u00e8mement, avant de cr\u00e9er ou de refondre votre site Web, vous aurez besoin d'informations. Vous devez savoir ce qui doit \u00eatre chang\u00e9 compte tenu des derni\u00e8res meilleures pratiques en mati\u00e8re de conception de site Web et de contenu. Nos<strong> audits, revues ou \u00e9valuations de sites Web<\/strong> peuvent vous aider \u00e0 identifier les probl\u00e8mes de votre site Web que vous devez r\u00e9soudre pour am\u00e9liorer l'exp\u00e9rience des visiteurs de votre site Web et g\u00e9n\u00e9rer des clients potentiels. <\/p>\n\n\n\n<p class=\"\">Nous examinerons votre site Web ainsi que ceux de vos concurrents, puis nous vous fournirons un rapport d\u00e9taill\u00e9 sur les forces et les faiblesses de votre site Web, ainsi que des suggestions d\u2019am\u00e9liorations. Le rapport vous sert donc de feuille de route pour am\u00e9liorer votre site Web en utilisant les derni\u00e8res pratiques en mati\u00e8re de site Web et de r\u00e9f\u00e9rencement (optimisation pour les moteurs de recherche ou SEO).<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 38%\"><div class=\"wp-block-media-text__content\">\n<p class=\"has-medium-font-size\">Pour un exemple de refonte d'un site Web et de d\u00e9veloppement de contenu Web, voir <a rel=\"noreferrer noopener\" href=\"https:\/\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Portfolio-one-sheet-SSS-website.pdf\" target=\"_blank\">l'exemplaire suivant<\/a>. Il d\u00e9montre des images avant et apr\u00e8s d\u2019une des pages du site.  <\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"2736\" height=\"1824\" data-attachment-id=\"106\" data-permalink=\"https:\/\/emilieryancopywriting.com\/fr\/copywritingservices\/sharon-smith-swan-about-page\/#main\" data-orig-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?fit=2736%2C1824&amp;ssl=1\" data-orig-size=\"2736,1824\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Sharon-Smith-Swan-About-Page\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?fit=1024%2C683&amp;ssl=1\" src=\"https:\/\/i2.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?fit=1024%2C683&amp;ssl=1\" alt=\"Sharon Smith-Swan's website About page\" class=\"wp-image-106 size-full\" srcset=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?w=2736&amp;ssl=1 2736w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/Sharon-Smith-Swan-About-Page.png?w=2400&amp;ssl=1 2400w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Autres services cl\u00e9s<\/strong><\/h3>\n\n\n\n<p class=\"\">Faites appel \u00e0 nos comp\u00e9tences en mati\u00e8re de gestion, de marketing et de recherche pour vous aider \u00e0 prendre la meilleure d\u00e9cision possible pour le succ\u00e8s de votre organisation.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\"><strong>Plateformes de copie de messages cl\u00e9s<\/strong>: nous pouvons vous aider \u00e0 aligner votre strat\u00e9gie et vos tactiques de marketing. Nous vous aiderons \u00e0 d\u00e9terminer votre voix, un message coh\u00e9rent et votre marque.<\/li>\n\n\n\n<li class=\"\"><strong>Gestion et marketing strat\u00e9gique<\/strong>: nous pouvons vous fournir des conseils et les meilleures pratiques les plus r\u00e9centes pour vous guider dans vos activit\u00e9s de planification strat\u00e9gique et \/ ou de marketing.<\/li>\n\n\n\n<li class=\"\"><strong>D\u00e9veloppement de questionnaires ou guides d'entrevues<\/strong>: nous pouvons vous aider \u00e0 tirer le meilleur parti de vos efforts de collecte d'informations et de donn\u00e9es pour vous permettre de prendre vos d\u00e9cisions de gestion et de marketing.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-media-text alignwide\" style=\"grid-template-columns:22% auto\"><figure class=\"wp-block-media-text__media\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"186\" height=\"186\" data-attachment-id=\"72\" data-permalink=\"https:\/\/emilieryancopywriting.com\/fr\/home\/business-icon-set\/#main\" data-orig-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-939206464_communication.jpg?fit=186%2C186&amp;ssl=1\" data-orig-size=\"186,186\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Getty Images\\\/iStockphoto&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Business icon set&quot;,&quot;created_timestamp&quot;:&quot;1557486963&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;Business icon set&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Contact us\" data-image-description=\"&lt;p&gt;Contact us to talk about your needs&lt;\/p&gt;\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-939206464_communication.jpg?fit=186%2C186&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-939206464_communication.jpg?fit=186%2C186&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-939206464_communication.jpg?resize=186%2C186&#038;ssl=1\" alt=\"Contact us\" class=\"wp-image-72 size-full\" srcset=\"https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-939206464_communication.jpg?w=186&amp;ssl=1 186w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-939206464_communication.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-939206464_communication.jpg?resize=50%2C50&amp;ssl=1 50w\" sizes=\"auto, (max-width: 186px) 100vw, 186px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-medium-font-size\">Pour savoir comment exploiter les plus de 30 ans d\u2019exp\u00e9rience et d\u2019expertise en recherche d\u2019Emilie Ryan Copywriting, envoyez-nous un courriel \u00e0 l\u2019adresse suivante : <a rel=\"noreferrer noopener\" href=\"mailto:info@emilieryancopywriting.com\" target=\"_blank\">info@emilieryancopywriting.com<\/a>, appelez-nous au +1 (613) 791-1247 ou communiquez avec nous <a rel=\"noreferrer noopener\" href=\"https:\/\/emilieryancopywriting.com\/fr\/contactus\/\" target=\"_blank\">en utilisant ce formulaire<\/a>. <\/p>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>What Is the Secret to Persuasive B2B Copywriting and Web Content Marketing in the Health Industry? You have copywriting or content marketing needs, but not any regular copywriter will do. And you don\u2019t have time to explain the industry to this person. You want experts who understand the health industry\u2026 Imagine hiring a copywriting duo &#8230; <a title=\"R\u00e9daction\/copywriting\" class=\"read-more\" href=\"https:\/\/emilieryancopywriting.com\/fr\/copywritingservices\/\" aria-label=\"Read more about Copywriting Services\">Continuer la lecture<\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-52","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Copywriting Services - Emilie Ryan Copywriting<\/title>\n<meta name=\"description\" content=\"Emilie Ryan Copywriting offers a range of B2B and web copywriting services (e.g., white papers, case studies, and website audits) for the health industry\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/emilieryancopywriting.com\/fr\/copywritingservices\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Copywriting Services - Emilie Ryan Copywriting\" \/>\n<meta property=\"og:description\" content=\"Emilie Ryan Copywriting offers a range of B2B and web copywriting services (e.g., white papers, case studies, and website audits) for the health industry\" \/>\n<meta property=\"og:url\" content=\"https:\/\/emilieryancopywriting.com\/fr\/copywritingservices\/\" \/>\n<meta property=\"og:site_name\" content=\"Emilie Ryan Copywriting\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-09T15:10:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/emilieryancopywriting.com\/wp-content\/uploads\/2019\/05\/iStock-695110710_marekuliasz-1024x683.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MilenaParent\" \/>\n<meta name=\"twitter:label1\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/emilieryancopywriting.com\/copywritingservices\/\",\"url\":\"https:\/\/emilieryancopywriting.com\/copywritingservices\/\",\"name\":\"Copywriting Services - 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